Crowd proudly welcomes ZEISS Vision Care to our global client portfolio, a brand synonymous with precision, innovation, and trusted optical expertise.
Following a collaborative and insight-driven pitch process, ZEISS Vision Care has appointed Crowd to shape a regionally tailored digital strategy that aligns with its global vision. Our remit covers both organic and paid media, supporting local markets with content, community engagement, and performance-led planning.
ZEISS operates in a space where clarity matters, both in vision and communication. With rising consumer demand for personalisation, transparency, and healthcare relevance, our focus will be on building a strategy that feels human, helpful, and always consistent.
For our team, this is more than just media management. It’s a chance to co-create a long-term strategy with a heritage brand ready to grow in new and meaningful ways. More to come soon.
