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NEWS & INSIGHTS

Popularise your brands through Tik Tok

#Agency News
author
BY Jensen Yan
Managing Director (China)
30 Sep 2019
Tik Tok is the latest app to find an audience with younger people around the world. Originating in China as Douyin, rapid adoption as Tik Tok in the rest of the world, means it's an increasingly vital platform. In this white paper we look at formats and strategies to deliver results from advertising on both apps.

Jensen worked in the advertising department of the China Central Department before gaining his masters degree. At Crowd, Jensen works with clients looking for expertise in the Chinese market as well as Chinese clients looking to market themselves outside of China.

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