Meet the New Faces of Crowd UAE’s Social Team

We’re proud to announce two fantastic new additions to our Crowd UAE team! With their extensive experience and creative flair, these social media experts will help us continue crafting impactful campaigns and connecting brands with their audiences in meaningful ways.

Let’s meet…

Name: Marwa Abdelsalam Mohamed
Role: Social Media Director
Studies: Architecture BSc and CIM level 6 (Diploma) in Digital Marketing 
Hometown: Khartoum, Sudan

“With over a decade of experience in social media, advertising, and branding, I have had the privilege of working with a diverse range of global brands across industries, including Samsung, Subway, and Mayo Clinic, and Mercedes-Benz, to name a few. My work has spanned industries as varied as consumer electronics, automotive, machinery, healthcare, FMGC and governmental services, allowing me to craft tailored strategies that drive engagement and deliver measurable results. 

My expertise lies in blending creativity with data-driven insights to create campaigns that resonate with audiences across multiple platforms. Beyond my professional achievements, I am passionate about fostering creativity, exploring innovative marketing approaches, and staying ahead of digital trends.”

Name: Rochel Siason Defiño 
Role: Social Media Manager
Studies: BA (Hons.) Business & Marketing, University of Sunderland
Hometown: Bacolod City, Philippines

“From absolutely nothing to something is my story. Finding my way in social media was definitely not easy but it was well-worth it. What really helped was a supportive family and getting every bit of hands-on experience everywhere I go. Traveling, food tripping, and investing time, effort, and moolahs are my holy grails to being present and living a life that I happily own (outside of work).”

Welcome to #TeamCrowd!

We’re delighted to welcome these two talented individuals to our growing team in the UAE. Their expertise in social media strategy and management will play a key role in helping Crowd continue delivering exceptional results for our clients. Welcome aboard, Marwa and Rochel!

If you’re curious about the rest of the team, head over to our website to meet more of the amazing people behind Crowd.