With Salisbury recently making it into Lonely Planets Top 10 places to visit, Cross Keys shopping centre wanted to ensure that new visitors had a good idea of what to expect when shopping in Salisbury.
Situated in the heart of Salisbury’s city centre, Cross Keys occupies a medieval courtyard with many period features: a unique shopping experience.
We built a site that gives visitors a sense of this history along with all the fun of shopping and meeting friends in the wide range of shops and restaurants.
With a packed events program, especially in the run up to Christmas, we gave this section priority. Information on centre location and stores and restaurants is also featured on the front page.
Business information, although important, is secondary to the centre’s main audience, so we created a sub page so as not to detract from the principle focus of the site.
We created a site that is accessible on the move for those last minute Christmas shoppers and those with more time to relax and share a magical shopping experience.