News & Insights

Cofely Besix – Cinemagraphs In Action

26 Feb 2016

Tom Berne

Managing Director (UAE)

Leading facility management provider Cofely Besix appointed Crowd to design and build a new website, in order to position them high above their competitors.

Located in Dubai with a fantastic team of experts around them, Cofely Besix wanted to convey just how valuable and instrumental their staff are to the organisation. Crowd worked closely with the client to devise a new set of creative strap lines to communicate their ethos.

Our Lead Designer Tom directed a shoot in Dubai to produce fresh images and content to promote on the new Crowd designed website.

Tom said: "With a large gear list in hand, we recorded raw video footage across Dubai and Abu Dhabi, and took the files back to the UK studio to produce a corporate video and some pretty cool and engaging cinemagraphs."

To showcase the latest trends in web design, Crowd created living images, also known as cinemagraphs. This technique aims to engage the viewer, giving the illusion that they are watching a video. Subtle movements across the site bring the brand to life!

It is key for Cofely Besix to stay up-to-date with the latest innovations and with the release of their mobile app, they will continue to remain the leading facilities manager supplier in the Middle East.

"We’re extremely pleased that the new site has been nominated for several awards soon after launch,” explains Tom.

"We’ve received numerous positive feedback from our local digital community and hope we can continue to inspire designers and creatives around the world."

Please don’t hesitate to contact us if you have any queries.

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